The 4 Essentials: A Misfit's Journey to Life and Business - download pdf or read online

By Cliff Michaels

number one Amazon • number 1 Barnes & Noble • long island instances Bestseller • Wall road magazine • united states Today

Launched 2012 as “The four necessities of Entrepreneurial Thinking”

Taking readers on a street-smart trip via existence, mentors, and company, Cliff proposes an intensive shift in international schooling and profession education. He additionally offers thought-provoking tales at the four necessities (mindset, recommendations, values, goal) which dispel myths on how we outline and create good fortune. via trials and triumphs, Cliff stocks classes from the sting as a dyslexic pupil who challenged the established order in university, dropped out of USC at 19, and went directly to release businesses in actual property, finance, schooling, and know-how (all prior to age 30). Drawing on over a hundred recognized mentors from Socrates, Edison, and da Vinci to Oprah, Malala, Branson, and Mycoskie, Cliff empowers each one folks to earn a real-world MBA (Masters in simple Abilities). it is a enjoyable, fast moving learn for an individual looking for ardour, objective, and results!


Cliff Michaels has been a strategic trainer, angel investor, schooling activist, and social entrepreneur for over 25 years. His e-learning courses and stay education supply necessities for all times, careers, and marketers ( Cliff was once President and schooling Chair of the younger marketers’ association l. a. (known this present day as EO). He additionally introduced EO’s first pupil mentor courses and philanthropy occasions. Cliff Michaels & affiliates (real property, mortgages, investments) has closed one thousand million cash in transactions when you consider that 1992. Cliff was once additionally Co-Founder of First Use (1999), a pioneering on-line platform that featured the world’s first digital-notary expertise. A Southern California local, Cliff ’s passions comprise videos, song, yoga, animal rights, assisting youngsters in danger, and elevating the bar for worldwide education.

PEER reports

''Cliff's writing is stuffed with creativity, notion, and functional classes. I hugely suggest The four Essentials.'' Blake Mycoskie • Founder, TOMS Shoes

''Cliff Michaels provides a robust route to earnings, ardour, and purpose.'' Tony Hsieh • CEO, Zappos

“Cliff offers entrepreneurial conditioning with an achiever’s mindset.” Darren Hardy • writer, luck Magazine

''The four necessities is a enjoyable learn. Like Cliff, it is packed with ardour with a mix of latest rules and undying wisdom.'' Dave Logan • Former affiliate Dean, USC enterprise School


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